Where Automotive Legends Come to Life
Imagine standing on a sun-drenched golf fairway, surrounded by the most breathtaking automobiles ever built, with the Pacific Ocean shimmering in the distance. That is not a fantasy. That is exactly what happens every August at the Pebble Beach Concours d’Elegance, widely regarded as the most prestigious automotive event on earth. Since its launch in 1950, this remarkable gathering has drawn collectors, designers, historians, and enthusiasts from every corner of the globe.
Now, in 2026, the Concours marks a staggering 75-year milestone, promising a celebration that no car lover will want to miss. With over 15,000 attendees each year and more than $45 million raised for charity since its founding, this event is far more than a car show. It is a living, breathing archive of automotive history.
What Is the Pebble Beach Concours d’Elegance?
The Pebble Beach Concours d’Elegance is an annual collector car competition held on the 18th fairway of Pebble Beach Golf Links. It takes place in California’s beautiful Monterey Peninsula. The event is renowned for showcasing some of the world’s most prestigious and rare automobiles. The word “concours” comes from the French phrase meaning a “competition of elegance,” and this event takes that concept seriously. Each year, some of the rarest and most exquisitely restored automobiles in the world gather on this legendary stretch of grass to be judged on their elegance, technical merit, historical significance, and authenticity.
Judges evaluate every car with an expert eye, examining bodywork, mechanical components, interior finishes, and period accuracy. The ultimate prize, the Best of Show award, stands as one of the highest honors in the entire collector car world. Winning this title can dramatically elevate the value and legacy of any automobile, making the competition deeply coveted among owners and restorers alike.
The Concours serves as the grand finale of Monterey Car Week, a broader series of automotive events that includes auctions, tours, and racing. Together, these events transform California’s Monterey Peninsula into a week-long paradise for car enthusiasts, drawing billions of dollars in vehicle sales and creating an electric atmosphere unlike anything else in the hobby.
The History Behind 75 Years of Automotive Excellence
How It All Began in 1950
The roots of the Pebble Beach Concours d’Elegance trace back to November 1950, when the first Pebble Beach Road Race took place on winding roads through Del Monte Forest. The inaugural Concours was actually a secondary addition, organized as a social event to complement the races. Cars were judged in a nearby field and then paraded down the start-finish straight of the racecourse. Nobody could have predicted at that moment that this modest gathering would grow into the most celebrated automotive event in the world.
Road racing at Pebble Beach continued through 1956, with legendary drivers such as Phil Hill, Carroll Shelby, Ken Miles, Richie Ginther, and Bill Pollack competing on the scenic but increasingly dangerous course. As speeds increased, the tree-lined roads became too hazardous, and organizers eventually carved a purpose-built circuit from a nearby dry lake. That circuit became the now-famous Laguna Seca Raceway, a name that resonates deeply with motorsport fans everywhere.
From Racing Roots to Global Prestige
After racing ended in Del Monte Forest, the Concours took on a life of its own. Throughout the 1960s and 1970s, it evolved from a regional gathering into an internationally recognized celebration of automotive artistry. Ferrari became the first ongoing postwar featured marque beginning in 1973, setting a precedent for the themed spotlight classes that remain a cornerstone of the event today.
Over the decades, the Concours has hosted first-ever or once-in-a-lifetime gatherings of cars, consistently pairing the world’s greatest designers with their most significant creations. Each year builds on the last, deepening a tradition of reverence for automotive history that few events anywhere in the world can match.
The 75th Pebble Beach Concours d’Elegance: What Makes 2026 Special
A Diamond Jubilee Worth Celebrating
The 2026 edition of the Pebble Beach Concours d’Elegance takes place on Sunday, August 16, 2026, at The Lodge at Pebble Beach. This marks the 75th annual celebration of the event, a milestone that organizers, collectors, and enthusiasts have been building toward for years. The theme for this anniversary year honors the past while boldly showcasing the extraordinary breadth of automotive history, design, and engineering that has made Pebble Beach the epicenter of collector car culture.
Concours Chairman Sandra Button summed up the spirit of the event perfectly: “The Pebble Beach Concours was founded by enthusiasts who wanted to gather together to celebrate cars, and that’s still the focus of the event on Concours Sunday.” That simple, passionate spirit drives everything about the 75th anniversary celebration.
Ferrari: The Star of the 2026 Show
Ferrari takes center stage as the primary featured marque of the 2026 Pebble Beach Concours d’Elegance. The prancing horse brand carries a long and deeply personal relationship with this event. The first Ferrari appeared at Pebble Beach in 1951, when Jim Kimberly, heir to the Kimberly-Clark fortune, displayed his 1949 Ferrari 166 MM Touring Barchetta and then went on to race it. Since that historic debut, more than 900 Ferraris have graced the fairway at Pebble Beach.
For the 75th anniversary, the spotlight falls specifically on Ferrari’s overall Le Mans winners, NART (North American Racing Team) competition cars, and Vignale-bodied road cars. These represent some of the most significant and historically charged automobiles in Ferrari’s storied legacy. The Le Mans victors represent the pinnacle of Ferrari’s racing dominance during the golden age of endurance racing, while the NART cars carry the adventurous spirit of Luigi Chinetti, the man who brought Ferrari to American shores.
The NART team played an enormous role in building Ferrari’s reputation in North America during the 1950s and 1960s. Chinetti’s cars competed across the continent, winning races and capturing imaginations. Seeing a gathering of authentic NART competition cars on the Pebble Beach fairway will be a genuinely rare and emotional experience for anyone who appreciates automotive history.
Vignale: The Art of Italian Coachbuilding
Who Was Alfredo Vignale?
Alongside Ferrari, Carrozzeria Alfredo Vignale stands as the featured coachbuilder of the 2026 Concours. Born in 1913 as the fourth of seven children, Alfredo Vignale found his first work as a panel beater at just eleven years old. He later worked alongside legendary Italian design houses, including Pinin Farina and Stabilimenti Farina, before founding his own carrozzeria in 1948.
The defining chapter of Vignale’s career began in 1950 with his collaboration with Giovanni Michelotti. Michelotti was a prolific sports car designer known for distinctive and elegant bodywork. Their partnership became one of the most influential collaborations in automotive design history. Together, Vignale and Michelotti produced some of the most beautiful automobiles of the postwar era, blending sculptural craftsmanship with an unmistakable Italian sensibility that spoke of dolce vita elegance at its finest.
Why Vignale Deserves the Spotlight
Vignale’s coachbuilt creations mark a precious chapter in automotive history. Before mass production, coachbuilders like Vignale crafted unique bodies for wealthy clients. Each creation became rolling sculpture, blending technical skill with artistic vision beyond modern manufacturing limits.
Vignale-bodied Ferraris hold exceptional significance in automotive culture. They unite Italy’s passions: performance engineering from Maranello and artistic coachbuilding from Turin. Displayed together at Pebble Beach, they reveal a golden era of Italian automotive creativity.
From Ferrari’s racing legacy to Vignale’s sculptural brilliance, the 2026 Concours spans automotive history. Early American speedsters and 1930s streamliners highlight innovation and design evolution. Set against the Pacific coastline, the event becomes more than a car showcase. Community spirit and a $50 million charity goal elevate its broader impact.
Mark August 16, 2026 on your calendar today. Visit the official Pebble Beach Concours website to secure tickets early. Plan your visit to one of the world’s most extraordinary automotive events.

New Classes Debuting at the 2026 Concours
Early American Speedsters
One of the most exciting additions to the 2026 Concours is the Early American Speedsters class, celebrating pre-World War I performance machines. Cars like the Mercer Raceabout and the Stutz Bearcat defined the earliest expression of American sporting spirit on four wheels. These minimalist, exhilarating machines emerged when speed and adventure were inseparable. Displayed on the Pebble Beach fairway, they reveal early roots of American performance motoring. Their presence offers a fascinating window into the origins of speed-focused automotive innovation.
These early speedsters were not just fast cars. They were cultural statements, representing the daring optimism of a young nation that embraced technology with unmatched enthusiasm. Their presence at the 75th Concours connects the dots between automotive prehistory and the sophisticated collector car culture that flourishes today.
Classic Streamliners
Another thrilling new class at the 2026 Pebble Beach Concours celebrates the breathtaking aerodynamic designs of the 1930s. Known as Classic Streamliners, these automobiles emerged during a time when designers drew inspiration from aviation and science fiction. Their designs featured smooth, flowing lines and a futuristic aesthetic. Even nearly a century later, they still appear striking and extraordinary.
The streamliner movement captured the public imagination during a decade defined by both hardship and hope. Designers like Norman Bel Geddes and Gordon Buehrig created shapes that promised a technologically advanced and aesthetically glorious future. Seeing these visionary machines gathered together at Pebble Beach will be a visual feast that photography simply cannot do full justice.
Japanese Motorsports
The 2026 lineup introduces a forward-thinking Japanese Motorsports class. It highlights Japan’s growing influence in endurance racing worldwide. The class also celebrates its expanding role in global motorsport culture. Japan’s automotive engineering achievements have been transformative across several decades, and highlighting Japanese motorsports heritage at Pebble Beach reflects the increasingly global perspective of the Concours.
Japanese manufacturers brought precision engineering, reliability, and innovative technology to international racing in ways that permanently changed the competitive landscape. Recognizing this legacy at the world’s premier automotive gathering is a meaningful and overdue tribute.
Pebble Beach Road Racing Greats
In tribute to its own origins, the 2026 Concours dedicates a special section to Pebble Beach Road Racing Greats. This class honors the drivers, cars, and constructors who shaped the early history of road racing in Del Monte Forest. Names like Phil Hill, Carroll Shelby, Ken Miles, and Richie Ginther represent a generation of racers whose courage and skill laid the foundation for modern American motorsport.
The Rolex Monterey Motorsports Reunion partners with the 2026 Pebble Beach Concours. They will showcase Pebble Beach Road Race cars at Laguna Seca. This collaboration connects the event’s historic legacy with its modern-day celebration. This partnership adds a living, dynamic dimension to the historical tribute that unfolds on the Concours fairway.
The Best of Show Award: The Ultimate Automotive Honor
At the heart of every Pebble Beach Concours d’Elegance is the competition itself, culminating in the announcement of the Best of Show award. This prize represents the pinnacle of recognition in the collector car world, and receiving it can transform both the car and its owner into automotive legends.
Judges evaluate each vehicle across multiple criteria, including:
- Authenticity and historical accuracy of the restoration
- Quality of coachwork, paint, and bodywork
- Mechanical integrity and period-correct components
- Interior craftsmanship and material authenticity
- Overall elegance, presence, and historical significance
Winning Best of Show at Pebble Beach carries enormous weight in the collector car market. Winning cars often see significant value increases after announcements.
This recognition creates opportunities for future events, exhibitions, and global museum placements. It boosts visibility and prestige within the international collector and automotive communities. For many owners and restorers, it represents the culmination of years, sometimes decades, of dedicated work.
Beyond the Competition: The Full Pebble Beach Experience
The Atmosphere and Setting
Pebble Beach Golf Links offers one of the most spectacular automotive event settings. The 18th fairway overlooks Carmel Bay and the dramatic Monterey coastline. This backdrop turns viewing cars into a genuinely moving experience. Natural beauty and mechanical artistry create an atmosphere unlike anything attendees experience. The 2026 Concours surveys automotive history, from Ferrari’s racing legacy to Vignale coachbuilding. It spans early American speedsters to the aerodynamic poetry of 1930s streamliners. With the Pacific coastline, it becomes more than a simple car showcase. A strong community spirit brings people together in meaningful ways. A commitment to raising $50 million for charity elevates the event further. It becomes far greater than an automobile event. Mark August 16, 2026 on your calendar. Visit the official Pebble Beach Concours website to secure tickets and plan your trip.
The event runs from morning through late afternoon, giving visitors plenty of time to wander among the cars at their own pace. Experts and owners stand proudly beside their vehicles, and many are happy to share stories about the history, acquisition, and restoration of their prized machines. These conversations often provide insights that no book or magazine article can replicate.
Monterey Car Week: The Bigger Picture
The Pebble Beach Concours d’Elegance does not exist in isolation. It serves as the grand finale of Monterey Car Week, a broader celebration that draws automotive enthusiasts from around the world for a full week of events. Auctions, rallies, marque-specific gatherings, and the Rolex Monterey Motorsports Reunion all take place during this week, creating a concentration of automotive culture that rivals anything found anywhere on earth.
Collectors use Monterey Car Week to buy and sell significant automobiles, often at spectacular prices. The combination of passionate buyers, motivated sellers, and extraordinary inventory creates auction results that regularly make headlines. Attending the full week gives enthusiasts a complete immersion in the world of collector cars that attending any single event alone simply cannot provide.
The Charitable Heart of Pebble Beach
A Legacy of Giving
One of the most remarkable and often overlooked aspects of the Pebble Beach Concours d’Elegance is its commitment to charitable giving. Since its founding in 1950, the Concours has raised over $45 million for charity, supporting health and education programs throughout the Monterey region. In 2025, the event raised a record-setting $4 million in donations. This milestone highlights the extraordinary generosity of the automotive community. It stands as a testament to their continued support and commitment.
Charity donations support organizations like the Boys and Girls Clubs of Monterey County and Montage Health Foundation. They also benefit MY Museum, Natividad Foundation, and Salinas Valley Health Foundation. Additional recipients include Seneca Family of Agencies and United Way Monterey County. These organizations provide vital services to children and families across the region, making the Concours not just a celebration of beautiful cars but a meaningful force for community good.
The $50 Million Goal for 2026
For the 75th anniversary year, the Concours has set an ambitious fundraising target: reaching $50 million in total lifetime charitable giving. Achieving that goal requires raising approximately $5 million in 2026, which would set a new single-year record for the event. The Pebble Beach Concours has even announced a challenge grant that promises to match up to $1 million in donations, creating additional incentive for supporters to give generously.
This philanthropic dimension adds a profound layer of meaning to an event that could easily be dismissed as a luxury indulgence. Instead, the Concours stands as proof that passion for beautiful objects and genuine commitment to community wellbeing can coexist powerfully.

Tips for Attending the 2026 Pebble Beach Concours d’Elegance
If you are planning to attend the 75th anniversary celebration, preparation makes a significant difference in the quality of your experience. Consider the following practical advice:
- Buy tickets early. The 2026 Concours is a milestone anniversary, and demand for tickets will be higher than usual. Purchasing as early as possible ensures you secure your spot and often provides better pricing options.
- Arrive early in the morning. The fairway is less crowded in the first two hours after opening, making it easier to get close to the cars and speak with owners without competing for space.
- Wear comfortable shoes. The fairway is a large area, and spending several hours walking on grass requires footwear that supports extended movement. This is especially important if you plan to attend multiple days of Monterey Car Week events.
- Bring a good camera. The visual quality of the cars and the setting is extraordinary, and photographs taken at Pebble Beach can be truly spectacular. Morning light produces especially beautiful results.
- Plan your accommodations well in advance. Monterey and the surrounding areas fill up quickly during Car Week. Booking lodging months ahead of the event is strongly recommended.
- Attend Monterey Car Week events beyond the Concours. The Rolex Monterey Motorsports Reunion, the various auctions, and other gatherings provide context and depth that enrich the Concours experience enormously.
Why the Pebble Beach Concours Matters to Automotive Culture
The Pebble Beach Concours d’Elegance matters because it does something that very few cultural events manage to accomplish: it makes the past feel urgently alive. The cars on display are not static museum pieces behind velvet ropes. They are running, breathing machines that connect us to specific moments in history, specific engineering challenges, and specific human achievements that deserve to be remembered and celebrated.
Furthermore, the Concours plays an important educational role. It exposes new generations to automotive history in a visceral, tangible way that books and screens cannot replicate. Standing next to a 1930s streamliner or a Ferrari that won at Le Mans creates a kind of emotional understanding that is genuinely irreplaceable.
The event also sustains the broader collector car ecosystem, supporting restorers, historians, museums, and enthusiast communities that keep automotive heritage alive and accessible. Without gatherings like Pebble Beach, many of these rare vehicles would be scattered and invisible, known only to specialists. The Concours brings them into public view, where they can inspire, educate, and delight.
Conclusion: A Once-in-a-Lifetime Celebration Awaits
The 75th Pebble Beach Concours d’Elegance on August 16, 2026 is a historic milestone. It celebrates 75 years of automotive passion, craftsmanship, community, and charitable giving in one remarkable day. Collectors, enthusiasts, and admirers of creativity will all find something meaningful at this special event. From Ferrari’s racing legacy to Vignale’s coachbuilding brilliance, the 2026 Concours showcases automotive history. It highlights early American speedsters and the elegance of 1930s streamliners in a compelling display. Set against the Pacific coastline, the event becomes more than a car showcase. Its strong community spirit unites people in a meaningful way. With a goal of raising $50 million, it becomes far greater than an automobile event. Mark August 16, 2026 on your calendar. Visit the official website, secure your tickets, and plan your visit today. Experience one of the world’s most extraordinary automotive events.
Frequently Asked Questions
What is the Pebble Beach Concours d’Elegance 2026?
The Pebble Beach Concours d’Elegance 2026 is the 75th annual edition of the world’s most prestigious collector car competition, taking place on August 16, 2026 at The Lodge at Pebble Beach in California. The event features judged displays of rare and historically significant automobiles competing for the coveted Best of Show award, alongside special tributes to Ferrari, Vignale coachbuilding, and Pebble Beach Road Racing history.
When and where does the 2026 Pebble Beach Concours take place?
The 75th Pebble Beach Concours d’Elegance takes place on Sunday, August 16, 2026, on the 18th fairway of Pebble Beach Golf Links in Pebble Beach, California. The event is the grand finale of Monterey Car Week and runs from morning through late afternoon, concluding with the announcement of the Best of Show award.
Why is Ferrari the featured marque at Pebble Beach 2026?
Ferrari has a history at Pebble Beach dating back to 1951, and over 900 Ferraris have appeared at the event over the decades. For the 75th anniversary, organizers chose Ferrari as the primary featured marque to celebrate its enduring legacy at the Concours, with a specific focus on overall Le Mans winners, NART competition cars, and Vignale-bodied road cars.
How much money has the Pebble Beach Concours raised for charity?
Since its founding in 1950, the Pebble Beach Concours d’Elegance has raised over $45 million for charity. In 2025, the event set a single-year record by raising $4 million in donations. For the 75th anniversary in 2026, organizers have set a goal of reaching $50 million in total lifetime charitable giving, supported by a challenge grant matching up to $1 million in donations.
What new classes are debuting at the 2026 Pebble Beach Concours?
The 2026 Concours introduces several exciting new competition classes, including Early American Speedsters celebrating pre-WWI performance cars, Classic Streamliners honoring the aerodynamic designs of the 1930s, and Japanese Motorsports recognizing Japan’s significant contribution to international racing history. These new classes complement the existing program and reflect the Concours’s commitment to exploring the full breadth of automotive heritage.
